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SEO Trends AI Mode Cuts Publisher Clicks by 18.8 Points: The First Randomised Experiment A preregistered field experiment with 1,100 Google users measures the causal effect of AI Mode on clicks to publishers: −18.8 percentage points.… 11 min read SEO Trends Microsoft’s Own Data on Copilot’s Publisher Click Loss A court filing made public on 17 September 2026 contains Microsoft’s own measurement of how many clicks publishers lose to Bing Chat… 10 min read News Google Pulled Free Product Listings in the EEA and Only Documented the Replacement Product carousels in the European Economic Area went to near zero around 15-16 September 2026. Google updated the documentation for the units… 10 min read News Google Opens Search Profiles at 10,000 Followers and Ships the Badge Code Google cut the Search profiles follower requirement to 10,000 and published badge documentation. What the primary sources say, what changes in practice,… 9 min read